Classic Motorshow’s much-loved Owners’ Pride feature once again shines a spotlight on the most meaningful vehicles owned by motoring enthusiasts. The search for this year’s Owners’ Pride is now underway, and everyone is invited to enter their own vehicle into the competition.
Owners’ Pride is open to motor vehicles over 25 years old.
The vehicle can be anything – a cherished family heirloom passed down through generations, a well-worn barn find with a story to tell, or any vehicle that holds a special place in its owner’s heart. What matters most is the story: what makes the vehicle unique and personally significant.
All submitted vehicles will be featured on the Classic Motorshow website, presented with a photograph and the owner’s story. The public will then vote online for their favourites.
The winner will be crowned at Classic Motorshow
The ten vehicles receiving the most online votes will be invited as finalists to the Owners’ Pride exhibition area at Classic Motorshow in Lahti on 2–3 May 2026. Visitors to the show will be able to cast their votes on site, and the ultimate winner will be crowned Owners’ Pride of the Year 2026 on the Sunday of the event.
Owners’ Pride has been a popular part of Classic Motorshow since 2018. Each year, dozens of vehicles are entered, and thousands of classic vehicle enthusiasts take part in the public voting.
Owners’ Pride is proudly partnered with Valvoline.